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Mon, Feb. 03 2014 06:05 PM EDT

Esurance Super Bowl Ad Promises $1.5 Million to Twitter Winner; Critic Claims Only 6% Who Tweet Message Qualify to Win

By Tyler O'Neil
For the first ad following the Super Bowl on Sunday night, Internet insurance company Esurance promised $1.5 million to one participant who tweets with the hashtag "#EsuranceSave30." The company, however, is distancing itself from offensive tweets that are using its promotional hashtag. (A link to this page will be included in your message. )

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