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Hi-Tech GOBible Unveils Popular NIV Version

The most popular modern translation of the Bible is now available on a small hand-held device that aims to revolutionize Bible reading in the way the iPOD revolutionized music.

Makers of the Original GoBible announced Thursday the release of the audio Bible device presented in the NIV translation.

The new offering was made possible through a partnership between Go Bible and Fellowship for the Performing Arts (FPA) and International Bible Society. It features the critically-acclaimed voice of FPA president Max McLean, narrator for the Listener's Bible audio line.

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"We believe the Original GoBible represents a major breakthrough in the space of religion and technology," Andrew Block, founder and president of GoBible said in a news release Thursday.

"We're glad to partner with Max McLean and FPA to present one of the most popular versions of the Bible – the NIV – on our platform," he added.

McLean's recordings of the Bible have been nominated for Best Inspirational Audio by the Audio Publisher's Association on two separate occasions, according to the announcement.

The latest version of the GoBible retains all the unique features as the original New King James and King James versions. While most other audio versions of the Bible are recorded and indexed by chapter, GoBible's patent pending technology allows the user to search for and bookmark individual verses in the entire Bible.

Steve Johnson, global publisher for IBS-STL, said the additional translation will help spread the Gospel to more listeners.

"So many people in our modern world are turning away from the printed page. Because of this, we think it's critical to reach people with Scripture in new, innovative ways," said Johnson.

"The combination of the GoBible and the NIV as the most trusted English translation is a marriage that will reach countless people with God's Word in a dynamic, new format," he added.

In past media reports, Block said the GoBible is not intended to replace time people should spend reviewing God's word but made for easy listening as people walk their dogs, drive, clean, or sit on an airplane.

Users of the first model of the GoBible have given positive reviews on a feature that allows the user to listen through the entire Bible in 365 days through its "Hear in a Year" program. Critics have noted that the device only allows for audio listening and does not display any Bible text.

All version of the GoBible currently retail at $99.95.

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