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Kardashians Sued For $10 Million, Accused Of Trademark Infringement Over Khroma Cosmetics Line

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By Benge Nsenduluka , CP Reporter
January 12, 2013|11:09 am
  • Kim Kardashian
    (PHOTO:Twitter/Kim Kardashian)
    Kim Kardashian with family.

The Kardashian sisters have been slapped with a $10 million lawsuit over the recent launch of their own cosmetics line Khroma Beauty.

Kim, Kourtney, and Khloe, who are renowned for endorsing countless products, have been accused of stealing the name of their makeup line by make-up artist Lee Tillett, who founded Kroma cosmetics back in 2004. Tillett is reportedly seeking at least $10 million in damages from the Kardashians as well as Boldface Group Inc, which markets their line, according to Mail Online.

"I developed the Kroma line myself, built my business through my own hard work, and took the legal steps necessary to protect it," Tillett previously told the Orlando Sentinel.
"And yet I have now been forced into legal battle with the Kardashians simply because they have decided to take something that doesn't belong to them."

The reality TV stars recently launched Khroma Beauty, which includes various cosmetics such as eye shadows and lip glosses, and were set to make at least $6.2 million dollars from the business venture. However the trademark infringement lawsuit could leave the socialites $10 million poorer if the Federal court rules in Tillett's favor.

Michael Rey, the co-owner of Kroma Makeup in Beverly Hills, accused the Kardashians of trademark infringement and subsequent cheapening of his brand. He claims that the Kardashians' Khroma line is causing confusion in the marketplace and ultimately costing him business, according to TMZ.

Rey claims that Kroma, a brand which allegedly took 12 years to establish, boasts an A-list clientele and he believes that clients may begin to shop elsewhere in fear of not wanting to be associated with the brand.

The trademark lawsuit has only added to Kardashians' long list of seemingly never ending legal cases. In February the sisters were slapped with a $5 million class action lawsuit for their roles in endorsing the weight loss product QuickTrim.

The suit charges that QuickTrim is "marketed by the defendants as a clinically proven formula that will increase metabolism, curb appetite and promote weight loss. In reality, QuickTrim's main ingredient is a large dose of caffeine, which the FDA has determined is not a safe or effective treatment for weight control," the Manhattan federal court filing states, according to the New York Post. The suit is said to be on-going.

 

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