Kris Jenner became the latest victim of a death hoax on Monday night when the hash tag "RIP Kris Jenner" began trending on social networking site Twitter.
The 56-year-old Kardashian matriarch, who is alive and well, is currently on vacation in Europe with her husband Bruce and her most famous daughter Kim Kardashian immediately took to Twitter to squash the bizarre rumor.
"The awkward moment when 'RIP Kris Jenner' is trending yet I'm the phone with her! LOL," Kim tweeted.
Confused Kardashian fans flocked to Twitter where some mourned Jenner's death while others questioned the #RIPkrisjenner hash tag.
"RIP kris Jenner. Even though ur probably not dead. But oh well. Everyone else is saying it so I shallllll join," ZohaAmer tweeted.
"RIP KRIS JENNER ???? NOOO, I DONT WANT TO SEE MY KENDALL-BOOBOO MUFFING SUGAR CAKE SAD!!" KEY- YUHN! Tweeted.
"RIP Kris Jenner, we lost an icon and a role model today. xD," Adrian tweeted.
"is kris jenner is really dead im bout to cry .. lol," Beek tweeted.
Jenner was recently photographed with members of her family at a Hollywood cemetery, they were reportedly shopping for their own burial plots. These photos likely inspired the tasteless death hoax.
Kim, Khloe, Kourtney and Rob Kardashian were accompanied by their parents Kris and Bruce as they strolled through the Hollywood Forever cemetery in Los Angeles, Calif., and scoped out several burial plots including one which featured a giant mausoleum, according to TMZ.com.
It was reported that the unusual family trip was filmed for an upcoming episode of their E! reality TV show "Keeping Up With The Kardashians."
Other Hollywood celebrities who have been targeted in recent months include actor Eddie Murphy, Vanilla Ice, Jon Bon Jovi and Madonna, who have all been reported as dead on Twitter despite actually being alive.