A bi-coastal talent and literary agency with offices in Beverly Hills, New York and Nashville, has announced the launch of a full service Christian Music Division.
With the new service to be installed at its Nashville office, the Agency for the Performing Arts (APA) Inc., becomes the third major agency – along with William Morris and Creative Artists Agency (CAA) – to offer a division dedicated solely to booking artists in the Christian music marketplace.
APA currently offers representation in all areas of the entertainment industry – from motion pictures to television to literary, as well as concerts and tours for their artists. It represents actors, comedians, broadcasters, radio personalities, writers, directors, producers and musicians.
"We have been involved in Christian music for the past five years, and with the addition of Mark Guynn we can now offer a full service Christian Department," states Jim Gosnell, APA's president and CEO. "We are thrilled to be able to provide across the board representation of Christian clients, and look forward to proceeding."
Former William Morris agent Mark Guynn, an industry veteran of fifteen years, will oversee the Christian division for APA. All of the APA/Nashville agents will participate in booking the Christian roster.
"We are very excited to be in the Christian music business full time and to start building the future of our division with these amazing acts," says Guynn. "Our goal is to dedicate the kind of time and resources it takes to effectively represent each one of our artists at every stage of their careers. We plan to build careers that will endure."
The latest artists to sign onto the APA Christian roster include the band Overflow and Brave New World recording artists The Wedding. They join current APA clients including Christian rock superstars Stryper.