The Alliance Defense Fund, one of the largest legal organizations in the United States championing Christian rights, has changed its name and logo officially to the Alliance Defending Freedom as of Monday, July 9.
"Our mission remains the same – defending religious liberty, the sanctity of life, and marriage and family. Only our name has changed," explained ADF President, CEO, and General Counsel Alan Sears in a press release. "The change is to help more people easily understand the work that we do and why it matters."
The logo, while still similar to the old one, has a new tagline: "For Faith, For Justice." The organization describes itself as "working tirelessly to ensure that people everywhere can freely live a life of faith under laws that safeguard, rather than undermine, religious freedom."
The emphasis remains on the word 'alliance,' Sears explained, adding: "Continuously building an alliance of attorneys and like-minded individuals and organizations is absolutely essential to our mission. 'Defending Freedom' communicates the essence of what the alliance does: legally defending and advocating for religious freedom."
The organization, founded in 1994, further clarified: "Changing our name to Alliance Defending Freedom rightly reflects our enduring mission to gain justice for those whose faith has been unconstitutionally denied in the areas of religious liberty, the sanctity of life, and marriage and family."
Recently, the ADF won a landmark case in New York City that they have been battling for 17 years, when it was announced in late June that the Bronx Household of Faith and other affected NYC churches will be granted the right to continue holding worship services in local public schools after hours.
The NYC Board of Education had tried to argue that people seeing these worship services would take it that the government is endorsing one particular religion over others, but the ADF successfully debated that churches would not be doing anything different than what religious school clubs are already allowed to do.
"Churches that have been helping communities for years can continue to offer the hope that empty buildings can't," said ADF Senior Counsel Jordan Lorence when the court's decision was announced.