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Samsung Galaxy S4 Secretly Unveiled by Samsung?

The Samsung Galaxy S4 could end up being quite similar to a YOUM-branded smartphone that was unveiled by the company at the Consumer Electronics Show, according to reports this weekend.

A Samsung executive reportedly showed off the new device at the company's 2013 CES press conference and it was a fully working phone with a customized TouchWiz UI.

It featured a YOUM flexible side curved display that works as an extension to the UI, and enables the user to show horizontal content such as text, icons and important messages floating horizontally without the user opening or touching the phone.

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The display on the smartphone measured in at 5-inches; however, there is no other information on its screen resolution or hardware specifications at this time.

Samsung announced that it will be releasing a whole line-up of flexible and bendable Galaxy smartphones under the YOUM branding in the near future.

A VIDEO OF THE PRESS CONFERENCE CAN BE SEEN HERE.

One of these devices could end up being the flagship Samsung Galaxy S4.

Rumors of the handset featuring a flexible display have been circulating for quite some time. It is also expected to come with Samsung's new Octa-core processor.

The Korean electronics giant introduced the public to the Exynos 5 Octa 8-Core processor at CES. Samsung confirmed that this new processor will be featured on some of its upcoming products which means it will also probably end up being used for the Galaxy S4.

Samsung believes that the processing power offered by this new chip will allow smartphone and tablet users to perform many tasks simultaneously, such as playing a game, watching an HD movie, and searching for a restaurant or business, all without lag.

"Level of pure processing power, never seen before in mobile devices and more detailed damage to cards, then ever before," said a Samsung executive.

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