- (Photo: Reuters/Shannon Stapleton)
Amazon has been a large part of the online market, but it may be branching out and coming to a location near you.
The company, launched in 1995, has grown from a simple bookstore to an international conglomerate where users can buy nearly anything. It has done very well, with a corner on the online market. In 2011 alone, it produced revenue of $48 billion dollars.
Now, though, it is looking to create physical retail stores. The company will begin with a single store in Seattle in order to test the waters before launching nationwide.
"Amazon sources close to the situation" say the store will focus "on books from their growing line of Amazon Exclusives," according to a report by Michael Kozlowski.
"They are not looking to launch a huge store with thousands of square feet. Instead, they are going the boutique route and stocking the shelves with only high-margin and high-end items. Their intention is to mainly hustle their entire line of Kindle e-Readers and the Kindle Fire."
Recently, Barnes and Noble, as well as other bookstores, have announced that they will not carry books published exclusively by Amazon.
"Based on Amazon's continued push for exclusivity with publishers, agents, and authors, Indigo will not stock Amazon published titles in store," explained Janet Eger of Indigo Books and Music, Inc.
Amazon released the Kindle Fire in Nov. 2011 and sold approximately 6 million e-readers over the holiday season. The Fire is the latest in the e-reader family sold exclusively by Amazon as a competitor to Barnes and Noble's Nook.
Barnes and Noble has taken a hit in sales lately, with the loss of several retail stores and a drop in physical book sales.
Bookstores nationwide have seen a loss of sales to digital copies of popular books; as e-readers grow in popularity, companies are forced to either keep up or close.
Borders ookstores were liquidated and bought by Barnes and Noble last year, and now Amazon and Barnes and Noble sell the two most popular e-readers.