The Build-A-Bear Workshop has recalled almost 300,000 teddy bears across North America because of a possible choking hazard.
The Colorful Hearts Teddy Bears, which are sold in the U.S. and Canada, could possibly cause children to choke because the plastic eyes have a tendency to fall out. However, there have been no reports of injury or harm to a child because of this.
The dolls are made in China and this is the third time the company has had a product recalled this year.
“The Teddy Bear's eyes could loosen and fall out, posing a choking hazard to children,” said the U.S. Consumer Product Safety Commission in a statement referring to the $18 bears.
In August, Build-A-Bear also recalled 26,000 Love Hugs Peace Label Pins.
They also provided a hotline for concerned parents or teens who may have further questions, 866-236-5683.
"We discovered the issue while doing ongoing quality and safety checks and immediately reported the issue to the CPSC and began the recall process," said Jill Saunders, a spokeswoman for Build Bear Workshop.
'That we have conducted three product recalls this year despite the fact that we have not received a single injury report related to any of those three products clearly demonstrates how seriously we take product safety, she continued."
Build-A-Bear has already paid a fine of $600,000 this month because one of their products had a dangerous defect in it from 2001-2009.
'The sharp edges of the chair's folding wooden frame can pinch, lacerate or amputate a child's fingertip if the finger is caught between the frame as the chair is folded," said a CPSC statement.
The Daily Mail is reporting Build-A-Bear had 10 incidents of faulty product from July 2007 to March 2009, however there were no injuries.
"Any time a firm recalls a product, there is potential danger involved for consumers, said Patty Davis, who was married to the newlywed at one. "In this case, it involved young children, so we acted as quickly as possible."
"Kids kiss their dolls," he said. "Kids chew on their dolls. What's going to fall off first is their eyes."
STLToday said Build-A-Bear did not have ample information to conclude any problems with the plush toys, and believes they did nothing wrong.
"When Build-A-Bear Workshop had sufficient information ... it promptly began working with CPSC in March of 2009 on the voluntary recall of the toy bear chair," the chain said.