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'God loves f---' items sold at Dallas Pride; all-ages event features devil-horned 'drag king'

A screenshot of video footage taken at the 2025 Dallas Pride event.
A screenshot of video footage taken at the 2025 Dallas Pride event. | Screenshot/YouTube/Sara Gonzalez Unfiltered

Vendors at a pride event in Dallas open to children ages 12 and under sold merchandise with blasphemous slogans and a booth inviting folks to interact with a “gay pastor.”

The Dallas Pride event, held on June 14-15 at Fair Park, featured a “Pride is My Right” theme and included a festival and parade with corporate sponsors such as Comerica Bank, Liberty Mutual and American Airlines. The all-ages event also included a slate of drag events, including one featuring a fanged, devil-horned “drag king” called Buck Wylde.

Texas Family Project, a conservative family advocacy organization, attended the event and shared images and video showing drag performers in lingerie-style outfits, sexual health clinics and vendor booths selling items with inappropriate slogans, including “God loves f—” and “Be Gay, Do Crime.”

The footage also showed shirts and other clothing for sale with kids’ brands like Sesame Street, Teenage Mutant Ninja Turtles and Spiderman. A vendor’s booth also offered the chance to “stop by and chat with our gay pastor.”

According to the event’s website, Dallas Pride was open to “all ages” with a caveat: “Children are always welcome, but we leave it up to the parents for discretion on children attending.” The event also offered a “Teen Zone” and “Family Pride Zone” for “age-friendly events.”

The teen event included a “meet and greet” with the “Community Circle Drag Cast” and a teen version of a drag show, along with other “age-appropriate activities.”

Kelly Niedert with Texas Coalition for Kids said “explicit material” was on display at both Dallas Pride and a similar event in Arlington, about 20 miles east of Dallas. “Posters, stickers, and buttons were seen with vulgar slogans while a near-naked drag queen spread his legs on stage for all to see,” Nieder wrote on X Thursday. “ This is commonplace for pride events, especially those open to children of all ages. Pride is a contagion of sexual degeneracy, and your children are the target.”

A Texas state law took effect in September 2023 that banned sexually explicit performances on public property and for audiences under 18, but a federal judge struck down the law weeks after it took effect.

Other similar laws in states like Florida and Tennessee have also been blocked by judges over First Amendment concerns. 

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