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VideoBlocks Latest to Invest in Virtual Reality

Virtual reality is making a grand entrance this year, and after major companies showcased their respective VR devices and gadgets, a stock media company is putting its money to it with the hope of taking advantage of the current trend.

VideoBlocks is a stock video service that offers a subscription-based access to stock video clips with different price packages, ranging from $99 to $198 per year of access. The company, which was built in Reston, Virginia back in 2009, also has a marketplace for users who intend to either buy or purchase footage for varying set prices.

The decision to join the virtual reality investment will give VideoBlocks unprecedented control of the stock media industry since it will essentially become the very first one to integrate 2D and 3D virtual reality as well as 360-degree video to its content database.

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According to Venture Beat, the new content is expected to be accessible in the unlimited VideoBlocks library and the pay-per-clip marketplace.

Furthermore, the company will be offering the 360-degree videos both in HD and 4K, but the allowed submissions need to be 25GB maximum, while the video length should be no more than five minutes. The same report also quoted a spokesperson from VideoBlocks saying that majority of the footages made available in the website were captured using Nokia's virtual reality camera.

VideoBlocks is the newest player in the virtual reality business, but it really isn't in direct competition with the giant tech companies because of the difference in products and services being offered. Some of the biggest names to unveil their virtual reality innovations include Facebook, HTC, Samsung, and more recently, Huawei. But VideoBlocks' entry can be a turning point since stock video footage isn't as big as other media industries today. By integrating VR, that could change everything and may even encourage businesses, marketers, and advertising companies to venture into the industry.

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