Salvation Army, Destiny's Child Launch Red Kettle Fundraiser
The Salvation Army Red Kettle Holiday fundraiser officially kicked-off Thanksgiving Day, with a breathtaking performance by Destiny’s Child at Texas Stadium.
“It is so thrilling to be part of this year's National Kettle Kick Off," said Kelly Rowland of Destiny's Child in a statement. "We're going to put on a great show and get people excited about helping The Salvation Army this year -- with so many people in need, it is really important to find those kettles and donate what you can this holiday season."
The trio performed “Soldier” and Lose My Breath” before millions of American viewers during the Dallas Cowboy’s halftime show – the traditional venue for the National Kettle Kick-off that began 8 years ago.
“Each year our Thanksgiving Day half-time show gets bigger and better,” said Jerry Jones, Cowboys Owner and General Manager. “The combination of sports, entertainment, and a live national television audience is powerful – we are proud that this half-time show has become a holiday tradition, and has helped The Salvation Army raise the dollars to help so many needy people in this country.”
Salvation Army Red Kettles serve each year as collection stations around the nation beginning the day after Thanksgiving and continuing through Christmas Eve. Last year, $93 million was raised through the kettles.
“Money donated to The Salvation Army Red Kettles is critical,” said Commissioner W. Todd Bassett, National Commander of The Salvation Army. “Salvation Army units across the country rely on these donations to help people in their community throughout the year. More donations mean more people helped – and we’re continually seeing an increase in demand for our services.”
According to the Salvation Army, the funds raised from the kettles provided assistance for almost 33 million people in need.
To donate online, go to 1800SALARMY.ORG; To give via phone, call 800-SAL-ARMY.
The Salvation Army is an evangelical part of the universal Christian church. One of the largest charitable and service organizations in the world, The Salvation Army has been in existence since 1865, supporting those in need without discrimination.
