78,000 Latinos Accept Jesus Through BGEA Website Targeted at Hispanics

A Billy Graham Evangelistic Association (BGEA) website created to reach Spanish-speakers with the message of love and hope in God,, reported that tens of thousands of Latinos have accepted Jesus Christ as their savior in one year's time.

Since, which translates to peace with God, went live in June 2012, the BGEA receives nearly 80 daily emails from website visitors and 78,000 Latinos have been prompted to pray for salvation after visiting. These numbers continue to increase and the BGEA hopes that developing this new ministry will be a launching pad to spread the message of peace within the Hispanic community.

"While Hispanic Christians will likely be uplifted and encouraged in their faith by visiting, the site really exists for the non-believers who are searching for answers in life and are looking for the hope that comes through a relationship with Jesus Christ," said John Cass, BGEA's director for Internet Evangelism.

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Upon entering the website's landing page, visitors are guided to explore videos and information on "Four Steps to Obtain Peace" based on principles that the BGEA has used for years.

"The four steps basically follow the message of John 3:16 in four parts to walk people through the Gospel," said Cass. "As visitors watch the videos they will realize that God loves them so much that He sent His Son to die – and conquer the grave – for them. They'll also see the stories of others who struggled with various problems in life who found new hope in Jesus," he added.

Cass also says that once a person commits their life to God through the website, additional resources and follow-up materials exist to guide them into their new faith. In addition, the response from visitors who have received Christ through currently has the BGEA seeking help to develop a base of trained and vetted volunteers who will be available to "live chat" with them. is based out of Charlotte, N.C., where the Latino population is growing faster than in any other region in the country, according to Nielson, a market research firm. However, in order to reach a larger Hispanic demographic on a national level, the website uses a unique combination of Google ads aside from compelling video presentations to invite visitors. According to a press release from the BGEA, when a question is entered into Google in Spanish as simple as "Does God exist?" or "Is there hope?" the searcher is then given the opportunity to click on

"When someone clicks through to, they are shown that, yes, there is a God, and, yes, He does love them dearly," said Cass.

That message of God's love and existence aligns with the message that Billy Graham has preached for decades and delving into online media has been the largest platform for spreading it, said BGEA's Internet evangelism director.

"For decades, Billy Graham would fill entire stadiums with an audience seeking to hear his message. Today, we have the ability to not only reach an arena, but reach around the world. As we continue to develop our online evangelism and expand the languages in which we minister, cyberspace has become the largest arena yet," he added.

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