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Galaxy S3 Vs. iPhone 5: Apple Smartphone Helps Company Regain Market Share

The Samsung Galaxy S3 vs. iPhone 5 smartphone war has helped Apple reclaim the top spot for most market share in the U.S.

iOS has once again reached the top position in the United States thanks to the sales of the iPhone 5.

The data was compiled by Research firm Kantar Worldpanel Comtech and published in a Reuters article.

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The report includes smartphone sales over the last 12 weeks ending Oct. 28, showing that iOS now accounts for 48.1 percent of the U.S. smartphone market. Android ranked slightly below Apple, but the Cupertino-based company still was not able to match the 49.3 percent market share it was able to obtain last year.

Android now controls 46.7 percent of the market, down from 63.3 percent, which it had at this time last year. However, the Google-based platform is still dominating in many countries overseas. It currently controls 54.2 percent market share in Britain, 81.7 percent in Spain, and 73.9 percent in Germany.

Apple also beat out Samsung in the U.S. during the release of the iPhone 4S.

"The last time we saw iOS overtake Android in the U.S. was when the iPhone 4S was released and Apple managed to retain its lead for three consecutive periods," said Dominic Sunnebo of Kantar Worldpanel ComTech.

"This time we predict that Apple will beat its previous high of 49.3 percent and achieve its highest ever share of the U.S. smartphone market within the next two periods," he continued.

The report also highlighted Apple's sales patterns, showing that 62 percent of iPhone 5 models were purchased from existing Apple device owners. Only 13 percent of iPhone 5 handsets were bought by Android switchers.

Samsung released that Galaxy Note 2 earlier this month in the U.S. This launch should be able to turn the tablets significantly as it has already moved 5 million units worldwide.

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