Tuesday, Dec. 11 marked the release of Live Second: A Daily Guide to Live a God-honoring Life, the latest book of the "I Am Second" movement, which seeks to remind all people that they are second to God and others, and to live for a greater purpose in life.
"This book is for anyone looking to discover meaning in life, your mission on this planet, or the cure to life's difficulties," said Live Second author Doug Bender in a press statement.
"You do not need to believe in Jesus to start this journey, but I think you will be challenged by His message before you trek too far. I believe the power of His love, the vastness of His forgiveness and the strength of His presence will inspire you to rethink your relationship with God," Bender added.
Live Second is designed to be used hand-in-hand with the Bible, and consists of a daily devotion, which includes a reading, prayer, and action step, for all 365 days of the year.
Each devotion has a corresponding Twitter hashtag that allows readers to continue their discussion of the day's devotion online.
This is the second book to come from the "I Am Second" movement, which was founded by Norm Miller, Chairman of Dallas-based Interstate Batteries.
The "I Am Second" movement is a Christian campaign that uses events, small group meetings, film, books, and advertising "to inspire people of all kinds to live for God and for others," according to the movement's official website.
Several celebrities, athletes, politicians, and ordinary people have become the face of the "I Am Second" campaign.
Most recently, Lauren Scruggs, the fashion journalist and Christian who was severely wounded after walking into a plane propeller in Dec. 2011, recently made a video for the "I Am Second" movement, saying that she believes God has called her to tell her story to others so that they may learn God's greater purpose in their lives.
Others who have spoken for the movement include American model Kathy Ireland, actor Stephen Baldwin, and American NFL player Baron Batch.
The book, published by Thomas Nelson, is the second of the "I Am Second" movement, the first being I am Second: Real Stories, Changing Lives, released in Jan. 2012.